How do you help new users fall in love with Windows 8?

The One Million Square Feet of Culture (1MSQFT) initiative helped Microsoft connect with new audiences by supporting the creation of art and culture. Microsoft needed a Windows 8 app for this initiative, and it had to make a stunning first impression. So we worked with them to showcase the content and creative works of 1MSQFT.

You let the content sing.

The Ratio design team created an experience that allows the user to truly get lost in the depth and breadth of the stunning imagery created by the artists for the 1MSQFT initiative. We also leveraged native Windows 8 features like Live Tiles and Semantic Zoom so the app could show effectively at events—and be great for offline viewing.

 

Download the app today.